Conversion goals: track actions that have real value and impact for your business.
Thanks to Conversion Goals, you are able to track valuable actions that contacts take on your digital properties and link them to individual communication actions to better assess their effectiveness.
Which actions bring the most conversions? Which campaigns generate the most value? Which assets are downloaded the most? Conversion goals help you track this and make your actions more results-oriented.
Why do you
With magnews you can track your conversion goals, constantly monitoring the results of your projects: measure engagement, identify the most loyal users, reactivate dormant users, reduce the abandonment rate and identify friction points in the journey to purchase.
ELISABETTA BRUNO – MAGNEWS CHIEF MARKETING OFFICER
Each to their own goal
The magnews platform allows you to evaluate different campaigns and initiatives down to the action that matters most, i.e. conversion.
Define a purchase type goal, link it to a specific currency, and keep track of when your contacts arrive at the order confirmation page.
Out of the most important resources you make available in your marketing actions, it is essential to be able to keep track of who downloads what in order to identify interest.
Form Fills and Registrations
If your goal is form sign ups, fill-in and registration conversions are ideal for you.
Being able to track contacts who fill out certain forms is valuable and useful information for all your actions.
Whatever your goal is you can define it in detail and track it to completion.
Business goals success stories
Customers and partners: case studies that show how
magnews makes it possible to work for the success of companies.
CR medio dei flussi
RISPETTO ALLA MEDIA DEL SITO
Magnews has been fundamental for the integration between our channels, thanks to its seamless connection with Magento. Marketing automation is the ideal tool for our eCRM strategy focused on Italian and international customers
Roberto Scanu - Ecommerce Manager at Dr. Vranjes Florence
increase in open rate
increase in click rate
AMP for email has allowed us to offer Findomestic users a better experience, while making it faster and more interactive. We're still testing new approaches to learn about which content is most effective, but we're already seeing significant improvements across all metrics.
Andrea Paci - UX Designer Findomestic Bank
With the support of magnews' marketing automation integrated to our CRM, we have been able not only to improve and more effectively monitor our existing communication flows, but also to imagine new ones to reach our supporters at the time that is best and most suited to their needs - for a donor-centered fundraising strategy, this is essential.
Chiara Colombo - Of Donor Base Department Action Aid Head
tasso di formazione
The first question we ask ourselves when we want to quickly start a new business is: can it be done with magnews? Often the answer is yes. That's why it has become a fundamental tool for our company
Marcello Granata - VP of Products at Gek Lab.
Privacy Management and Data Protection:
Our commitment to your most important asset.
We consider privacy management and the protection of Personal Data to be essential. Discover our tools and processes for full GDPR compliance.
for the success of companies.
Do you want to know how magnews can solve your business needs?
If you have questions about modules, integration within your systems and technology infrastructure, data protection, pricing or any other aspects, contact us for a no-obligation consultation.
You will be able to see a platform demo or carry out a short evaluation on your company to find out whether magnews is the right product for you!
A contact request can change the value of your results.