Lead acquisition?
Check!

Landing pages, forms, pop-ups, campaigns and social media: with Magnews, you can make it all work together to create lead acquisition campaigns, collect data and ensure nothing falls by the wayside.

Collecting contacts? Yes, but that’s not all. You’ll have more context to build more comprehensive profiles and foster more meaningful relationships.

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Generating leads isn’t the problem: turning them into valuable leads is

There are plenty of channels, but attention is scarce, and timing is key. And when landing pages, campaigns, forms and follow-ups don’t work together, a fairly common scenario unfolds: you collect contacts, but you’re not quite sure what to do with them next.

That’s why a tool that simply collects data isn’t enough: you need a platform that organises it and makes it truly actionable.

Lead generation doesn’t stop at a completed form

Magnews lets you manage lead generation within a single system: capture, collect, enrich, qualify and activate.

Landing pages, forms, pop-ups and social connectors such as LinkedIn and Meta work together to collect leads and immediately route them into the right workflows. And what about data coming from offline touchpoints? You can integrate them into the same ecosystem without disrupting the journey.

From collection to consent management, right through to nurturing, every step remains connected.

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Le soluzioni di Magnews

Cosa puoi fare concretamente

  • Put your touchpoints to work

    Landing pages, forms, pop-ups and connectors Social ADV helps you capture leads where it makes sense to do so, without having to start from scratch every time.

    With customisable templates and Brand Kits, you can maintain consistency, even when you need to adapt content and campaigns to different markets and languages

  • Get more from your profiles

    A lead is more than just an email address submitted via a form.

    With magnews, you can combine data collected online and offline, enrich your contact profiles, and create more useful segments based on behaviour, interests and demographic data.

  • Add contacts to journeys

    Once acquired, the lead is immediately routed to the right workflow.

    Webinars, downloads, contact requests, nurturing: with magnews, data collected from landing pages, forms and paid campaigns on LinkedIn and Meta is fed into the database and can be triggered immediately within the workflow, without any unnecessary delays.

  • Know which leads to prioritise

    When lead volumes increase, treating them all the same won’t help. With magnews, you get a clearer view of touchpoints, contacts and performance: you can identify which leads are the most promising, which sources are performing best, and where you should focus your efforts first.

Compliance

Generating leads is good. Generating them the right way is better.

Magnews helps you manage consent, data processing and monitoring in a more secure, traceable and compliant manner.

"Because, even when it comes to lead generation,
reliability and control matter."

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Funzionalità concrete (AI inclusa)

Quando lavori sulla marketing automation, il punto non è avere più funzioni, ma avere quelle giuste, nello stesso posto.

Con magnews Q, l’AI entra nelle attività che usi ogni giorno: ti aiuta a scrivere, segmentare, leggere i segnali e far evolvere i flussi senza complicarti il lavoro.

Canali

Quando i canali lavorano insieme, si vede

Email, SMS, RCS, WhatsApp, survey, landing page, pop-up e canali personalizzati: ogni touchpoint entra nello stesso flusso e segue la stessa logica.

Non limitarti a inviare messaggi: costruisci percorsi più coerenti, dal primo contatto in poi.

Email

Crea e invia email personalizzate e dinamiche, facili da progettare e ottimizzate per massimizzare risultati e performance.

SMS

Invia messaggi diretti e immediati, con tassi di apertura elevati, per raggiungere rapidamente ogni contatto al momento giusto.

RCS

Trasforma i messaggi in esperienze interattive con le chat RCS, per comunicazioni più coinvolgenti e orientate all’azione.

Whatsapp

Attiva conversazioni dirette e personalizzate con i tuoi contatti, integrando messaggi, automazioni e notifiche in un unico canale.

Survey

Raccogli feedback e dati utili dai tuoi contatti con survey personalizzate, per migliorare la conoscenza del pubblico e ottimizzare la comunicazione.

Landing page

Realizza landing page e form per acquisire nuovi contatti, raccogliere informazioni e trasformare ogni visita in un’opportunità di conversione.

Pop-up

Coinvolgi i visitatori mentre navigano con pop-up e banner personalizzati, mostrando il messaggio giusto nel momento più efficace del loro percorso.

Canali Custom

Integra canali e touchpoint personalizzati per adattare la piattaforma alle tue esigenze e gestire ogni comunicazione in modo flessibile.

Integrazioni

Si integra con gli strumenti che usi già

CRM, eCommerce, adv platform, analytics e altri sistemi: magnews si collega al tuo ecosistema per far lavorare meglio dati, azioni e misurazione.

Vuoi vedere
come funziona?

Scopri come la piattaforma può adattarsi al tuo modo di lavorare e supportare le tue attività, dalla gestione dei canali all’automazione delle comunicazioni.

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