Transactional marketing?
Check!

Order confirmations, password resets, notifications, reminders: with magnews, you can send reliable, timely transactional marketing messages that are consistent with your brand, without having to go through IT every time.

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Transactional marketing works…

…When messages arrive as they should.

Anyone receiving an order confirmation or a password reset doesn’t want to wait. If the message arrives late (or doesn’t arrive at all), trust plummets immediately. The result? A touchpoint that could do so much more, but remains underused.

Let transactional marketing messages do their job (and then some): magnews allows you to manage mailings reliably via API or SMTP and integrate them into customer journeys.

Magnews solutions

What you can actually do

  • Send messages when and where they’re needed

    Confirmations, notifications, alerts and reminders: with magnews, you can send messages at the right time and via the most suitable channel, whether that’s email, SMS or WhatsApp. You avoid delays, reduce friction and ensure every communication reaches its intended audience.

  • Make them consistent with your brand

    Transactional marketing speaks for your brand too. With the drag-and-drop editor and Brand Kit, you can create clear, consistent and recognisable content independently, without needing developers.

  • Personalise them with the right data

    You don’t just send standard transactional messages. You use data, behaviour and dynamic content to make every communication more relevant and useful, whether for engagement, cross-selling or upselling.

  • Build relationships, not just send messages

    A transactional message doesn’t stop at a single confirmation. With magnews’ marketing automation, you can integrate it into more continuous, personalised and frictionless relationships that accompany the customer over time with follow-ups, reminders and subsequent communications.

  • Transactional marketing also tells you more

    Every email sent is also a data point. With magnews, you can collect information on interactions and behaviour, enrich your profiles, and use these insights to improve future messages.

    Because even an order confirmation can tell you a lot.

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Concrete features (AI included)

When working in marketing automation, the point isn’t to have more features — it’s to have the right ones, in one place.

With magnews Q, AI becomes part of your daily activities: helping you write, segment, interpret signals and evolve workflows without adding complexit

Channels

When channels work together, it shows

Email, SMS, RCS, WhatsApp, surveys, landing pages, pop-ups and custom channels: every touchpoint becomes part of the same flow and follows the same logic. Don’t just send messages — build more consistent journeys from the very first interaction.

Email

Create and send personalized, dynamic emails that are easy to design and optimized to maximize results and performance.

SMS

Send direct, immediate messages with high open rates to quickly reach every contact at the right moment.

RCS

Turn messaging into interactive experiences with RCS chats for more engaging, action-driven communications.

Whatsapp

Enable direct, personalized conversations with your contacts by integrating messages, automation and notifications into a single channel.

Survey

Collect feedback and valuable data from your contacts with customized surveys to better understand your audience and improve communication.

Landing page

Create landing pages and forms to acquire new contacts, collect information and turn every visit into a conversion opportunity.

Pop-ups

Engage visitors while they browse with personalized pop-ups and banners, showing the right message at the most effective moment in their journey.

Custom channels

Integrate custom channels and touchpoints to adapt the platform to your needs and manage every communication in a flexible way.

Integrations

Integrates with the tools you already use

Connect your systems to magnews via API or SMTP protocol and manage transactional messages within the same ecosystem.

Magento, WooCommerce, Shopify, Mentor CRM, Salesforce, Microsoft Dynamics, PrestaShop: data comes in, messages go out, and everything stays connected.

Do you want to see how it works?

Discover how the platform can adapt to your way of working and support your operations, from channel management to communication automation.

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