Findomestic | MagNews

Findomestic: Email Marketing & Automation

Findomestic is an advanced Marketing Automation client that sends millions of promotional communications to its customers using MagNews.

One of the many automated workflows adopted anticipates customers who have interruped filling the application form for financing. When the customer returns to the website, the request for funding remains populated and continues to display any previously entered information.

0Client

Established credit management company with proven responsibility towards its stakeholders, interested in creating shared value and mutual gain.

0Objective

Improve conversion performance by lowering email dropout rate with integrated automation.

0Solution

Implement Gmail Quick Actions via interactive buttons that recipients can interact with without having to open the email.

Results Achieved

Generate personalized content and autmated contact management plans based on the user’s life cycle to increase customer loyalty and stimulate upselling and cross selling.

CONVERSIONS

%

DELIVERY RATE

%

ENGAGEMENT